PACKAGING & MERCHANDISING DESIGN - Project 2
FANN WONG JING EN|0382237 Design Principles | Bachelor of Design (Honours) in Creative Media MER60104 Packaging and Merchandising Design TABLE OF CONTENT MIB Lecture Note Task Feedback Reflection MODULE INFORMATION BRIEF (MIB) LECTURE NOTE Brief 2. Smile Surprise (Miniature Toiletries ) Company Name: Smile Surprise Product: Gift packs of miniature toiletry items (e.g., shampoo, conditioner, body wash, deodorant). Target Market: A younger generation who want to give inexpensive presents to friends. Core Values: Products are produced with great concern for the environment . The packaging must focus on the 3R's: reduce, reuse and recycle . ...