DIGITAL PHOTOGRAPHY & IMAGING - WEEK 7
2025-2025(week - week)
Design Principles | Bachelor of Design (Honours) in Creative Media
Digital Photography and Imaging GCD61204
TABLE OF CONTENT
MODULE INFORMATION BRIEF (MIB)
LECTURE NOTE
Energy, happiness, optimism, sometimes also represent warnings—Advertisements, reminders, restaurants
• Cold colors (blue, green, purple):
Calm, calm, melancholy, imagination—Health, technology, art
• Black:
Mysterious, elegant, strong—High fashion, formal occasions
• White:
Clean, pure, healthy—Medical, simple design
• RGB is used for screen display, CMYK is used for printing output
• Hue is hue, Shade is blackening, Tint is whitening, Tone is graying
• Different color combinations can create different atmospheres and visual tensions
• Colors have emotional meanings, and their psychological effects should be considered when designing
PRACTICAL
Sketches
⸻ Phase 1: Hand-drawn line drawing (Sketch #1) • This is the initial composition draft, which is hand-drawn with black lines. • Focusing on people and natural elements, including flowers, grass and butterflies, lines are used to establish visual structure and rhythm. • The main goal of this stage is to explore the distribution of the center of gravity and theme elements of the picture. No color and material are added, only focusing on the "contour sense". ⸻ Phase 2: Digital sketch (Sketch #2) • After entering the computer drawing, I retained the original element structure, but added real people's photos as the protagonists, replacing the hand-drawn character outlines. • Color began to intervene: black was used to create contrast in the background, and yellow starlight was used to increase the sense of layering and dreamy atmosphere. • Flowers and butterflies began to have color processing, but the overall composition was still experimental, and it was a stage used to test the atmosphere and color matching logic.
DEVELOPMENT
After finishing the draft, I felt that the picture was too empty, so I finally decided to use textures to better present the effect, and incorporated some hand-painted parts.
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